Tuesday, 8 October 2013

MARKETING/BRAND EXECUTIVE & PRODUCT MANAGER

Requirements:
PRODUCT MANAGER:-
  • Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree, Marketing, Business Studies/Administration/Management, Mass Communications or equivalent.
  • At least 5-7 year(s) of working experience in the related field is required for this position.
  • Specializing in Marketing or equivalent fields.
  • Excellent interpersonal, communication and presentation skills.

MARKETING EXECUTIVE:-
  • Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, Professional Degree, any field.
  • At least 2-4 year(s) of working experience in the related field is required for this position.
  • Preferably candidate specializing in Product Marketing or equivalent in IT or Printing Industry

MARKETING PARTNER EXECUTIVE:-
  • Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree, Diploma in Marketing, Computer Science/Information Technology, Business Studies/Administration/Management/Marketing or equivalent
  • Candidate with at least 1 year of working experience in the related field will be an added advantage
  • Preferably Junior Executives specializing in Marketing/Business Development or equivalent
  • Computer proficiency
  • Exposure to IT industry is an added advantage
  • Ability to communicate effectively and professionally in all telephone
  • Good communication and written skills

MARKETING, CAMPAIGN & TRADE:-
  • Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, Professional Degree, Advertising/Media, Business Studies/Administration/Management, Mass Communications, Marketing or equivalent.
  • Required language(s): Bahasa Malaysia, Chinese, English
  • At least 1-2 year(s) of working experience in the related field is required for this position.
  • Preferably Junior Executives specializing in Marketing/Business Development or equivalent.

SEGMENT MARKETING:-
  • Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, Professional Degree, Advertising/Media, Business Studies/Administration/Management, Mass Communications, Marketing or equivalent.
  • Required language(s): Bahasa Malaysia, Chinese, English
  • At least 1-3 year(s) of working experience in the related field is required for this position.
  • Preferably Junior Executives specializing in Marketing/Business Development or equivalent.

BRAND EXECUTIVE:-
  • Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree in Marketing, Food & Beverage Services Management, Nutrition or equivalent.
  • Fresh graduate and 1 year working exprenience or related exprenience also can come for apply
  • Good in product sourcing and negotiation skill.
  • High Mobility, flexibility and commit to the job.
  • Required language(s): Bahasa Malaysia, English, Mandarin

Responsibilities
PRODUCT MANAGER - Home Electronic Product (RM5000 - RM7000 nego)
  • Responsible in the management , and development of the assigned product lines, which include overseeing the product sales, pricing decision, marketing strategy, product segmentation and product positioning.
  • Responsible for the achievement of product objectives in term of sales volume, market share, profitability and product mix.
  • Develop and communicate product positions
  • Key products through A&P, and marketing materials by working closely with the Marketing Department.
  • Develop and execute sales programs, channel strategy, product positioning for overall product portfolio and pricing strategy (mainly during NPI).

MARKETING EXECUTIVE - IT industry (Up to RM5000)
  • Manage the launching of new products
  • Manage the product life-cycle
  • Market Research and Intelligence
  • Monitoring competitive activities in the market.
  • Establishing competitive benchmarking on competitor's new products, pricing, features and promotion strategies.
  • Keeping up-to-date with developments in the market and industry.
  • Developing product knowledge
  • Assist in sourcing of third-party products that complements our products
  • To develop and strategize business alliances
  • Build business contact with IT top vendors through attending seminars, social meetings, general eading, personal subscription to reading materials

MARKETING PARTNER EXECUTIVE - IT industry (RM2500 - RM3500)
  • Liaison person between the company and Principle vendor.
  • Develop and execute product plan to ensure the quota/goals are met.
  • Support internal sales team by initiate sales/marketing activities
  • Review and analyze sales performance of the products
  • Establish & maintain strong relationship with the Principle vendor

MARKETING, CAMPAIGN & TRADE (RM2500 - RM3700)
  • Responsible for the strategy execution and ongoing management of leads generation process for acquisition, upsell and cross sell to achieve campaign objectives via efficient & appropriate use of communication, approach and messaging via best mix of online and offline media on a timely & accurate
  • Working with a team, this experienced, results driven demand generation programs individual will build short and long term communication & trade plans  designed to drive sales opportunities for  the company
  • Actively participate and initiate demand generation marketing communications activities but not limited to  : – propose advertising materials and electronic presentations; web site design and management; creation and execution of direct email and regular mail promotional campaigns; selection of external media channels (magazines, direct mail, web sites, directories, seminars); placement of advertising in selected publications
  • Beyond measuring the success of individual campaigns, this person will lead cross-campaign demand generation learning—what works, what doesn’t, and how we need to change our approach to reach out and generate interest/leads across the company
  • Drive campaign measurement and learning agendas that provide accurate on different measures of
  • campaign performance, with the time and insight. Successful execution requires strong conceptual thinking skills, analytical,  focus on operational excellence, and effective executive communication capabilities
  • Leading development of the Trade Marketing Strategy to achieve defined business objectives across all segments
  • Ensuring alignment across the Sales and Marketing organizations on field sales needs and lead generation initiatives.
  • Leading efforts to leverage the Brand Positioning and solidify the company's superiority presence through our trade partners, concept stores and their showrooms
  • Providing seasoned leadership in the translation and execution of the Marketing strategy into impactful programs

SEGMENT MARKETING (RM2500 - RM4500)
  • Responsible for maximizing lifetime value of target segment.
  • Analyse and understand segment characteristics, behavior and needs, and relevant market situation to identify segment opportunities.
  • Initiate and monitor segment strategies including defining the segment profile, value proposition, product and service requirements, targets, go-to market strategy for acquisition, upsell and cross sell, integration of channels/resources, etc. to build long term profitability for the Organization.
  • To responsible and provide segment business forecast and support
  • Track competitors’ activities and analyse impact to the segment and the organization.
  • Drive segment research and analysis to understand segment needs and preferences
  • Conduct periodic review and improvement of target segment strategy to ensure alignment to company objective’s and budget management
  • Establish a good rapport with key stakeholders for effective business planning and strategizing.
  • Act as a change agent to drive the segment agenda within the organization
  • Initiate and manage internal engagement of segment strategy to relevant parties to ensure effective delivery and execution of segment proposition via product innovation/bundling, product launch, etc
  • Other task as and when assigned by management

BRAND EXECUTIVE - Nutrition (RM2300 - RM3000)
  • Develop new products consistently to cater customer’s needs.
  • More focus in categories food & beverage, healthy food, personal care for female
  • Initiate & implement brand strategies, advertising and promotion programs in line with the entire marketing strategy within the portfolio.
  • Develop marketing strategies and plans for assigned brands.
  • Evaluate brand performance and achieve optimal results with appropriate strategy.
  • Provide product training.
  • Product sourcing and market survey.

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